Peyton Manning will be going to Super Bowl XLVI after all —as a member of the Papa John’s team.
Manning, quarterback of the Indianapolis Colts who missed the entire season due to surgery on his neck, and former Pittsburgh Steelers’ running back Jerome Bettis star in a commercial for Papa John’s which supports the pizza company’s “Call the Coin Toss” campaign.
According to Papa John’s, registered members of the Papa Rewards club who correctly call the Super Bowl XLVI coin toss will receive a “free large one-topping pizza and a 2-liter Pepsi Max.”
Both Papa John’s and Pepsi Max are official marketing partners of the NFL.
In the TV commercial, John Schnatter, founder, chairman and CEO of Papa John’s, is on the field at Lucas Oil Stadium, which will host Super Bowl XLVI on Feb. 5. He walks over to Bettis and says, “Hey Bus. Let’s flip for some Papa John’s pizza and a Pepsi Max.”
Bettis agrees, but the two are interrupted by a ref, who turns out to be Manning. “I’ll ref,” Manning says.
“Peyton,” asks an incredulous Bettis, “is that you?”
“Hey, a man’s gotta work,” replies Manning with a straight face, a reference to his situation this past season.
Bettis, Manning and Schnatter then get into a debate over who calls heads and who calls tails. The Papa John honcho then turns to the camera and says, “America, you decide.”
A voiceover then details the Papa Coin Toss activation and directs viewers to the company’s Web site for information.
All three then recite in unison Papa John’s slogan: “Better ingredients. Better pizza. Papa John’s.”
Papa John’s is expected to run a commercial during Super Bowl XLVI on NBC in addition to on-site activation in Indianapolis. The company has been offering free pizzas to consumers who order online.
Manning, who led the Colts to a win, and was named MVP, in Super Bowl XLI, is scheduled to be in attendance when brother Eli’s New York Giants face the New England Patriots in Super Bowl XLVI.
Bettis, who was a member of the Steelers’ Super Bowl XL championship team, is among the finalists being considered for induction as part of the 2012 Pro Football Hall of Fame. The Class of 2012 will be revealed in Indianapolis on Feb. 4.
Papa John’s is in the second year of a multi-year sponsorship with the NFL. The company is also the official pizza of the Arizona Cardinals, Atlanta Falcons, Baltimore Ravens, Dallas Cowboys, Houston Texans, Indianapolis Colts, Miami Dolphins, New York Giants, New York Jets, Philadelphia Eagles, Seattle Seahawks, St. Louis Rams, Tennessee Titans and Washington Redskins.
Manning, quarterback of the Indianapolis Colts who missed the entire season due to surgery on his neck, and former Pittsburgh Steelers’ running back Jerome Bettis star in a commercial for Papa John’s which supports the pizza company’s “Call the Coin Toss” campaign.
According to Papa John’s, registered members of the Papa Rewards club who correctly call the Super Bowl XLVI coin toss will receive a “free large one-topping pizza and a 2-liter Pepsi Max.”
Both Papa John’s and Pepsi Max are official marketing partners of the NFL.
In the TV commercial, John Schnatter, founder, chairman and CEO of Papa John’s, is on the field at Lucas Oil Stadium, which will host Super Bowl XLVI on Feb. 5. He walks over to Bettis and says, “Hey Bus. Let’s flip for some Papa John’s pizza and a Pepsi Max.”
Bettis agrees, but the two are interrupted by a ref, who turns out to be Manning. “I’ll ref,” Manning says.
“Peyton,” asks an incredulous Bettis, “is that you?”
“Hey, a man’s gotta work,” replies Manning with a straight face, a reference to his situation this past season.
Bettis, Manning and Schnatter then get into a debate over who calls heads and who calls tails. The Papa John honcho then turns to the camera and says, “America, you decide.”
A voiceover then details the Papa Coin Toss activation and directs viewers to the company’s Web site for information.
All three then recite in unison Papa John’s slogan: “Better ingredients. Better pizza. Papa John’s.”
Papa John’s is expected to run a commercial during Super Bowl XLVI on NBC in addition to on-site activation in Indianapolis. The company has been offering free pizzas to consumers who order online.
Manning, who led the Colts to a win, and was named MVP, in Super Bowl XLI, is scheduled to be in attendance when brother Eli’s New York Giants face the New England Patriots in Super Bowl XLVI.
Bettis, who was a member of the Steelers’ Super Bowl XL championship team, is among the finalists being considered for induction as part of the 2012 Pro Football Hall of Fame. The Class of 2012 will be revealed in Indianapolis on Feb. 4.
Papa John’s is in the second year of a multi-year sponsorship with the NFL. The company is also the official pizza of the Arizona Cardinals, Atlanta Falcons, Baltimore Ravens, Dallas Cowboys, Houston Texans, Indianapolis Colts, Miami Dolphins, New York Giants, New York Jets, Philadelphia Eagles, Seattle Seahawks, St. Louis Rams, Tennessee Titans and Washington Redskins.
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